Benefits of Membership

As a member of your local advertising club, you are a member of the American Advertising Federation (AAF). As the “Unifying Voice for Advertising,” the American Advertising Federation (AAF), headquartered in Washington, D.C., with a Western Region office in Newport Beach, Calif., is the trade association that represent 50,000 professionals in the advertising industry.  AAF’s 130 corporate members are advertisers, agencies and media companies that comprise the nation’s leading brands and corporations.  AAF has a national network of 210 ad clubs and connects the industry with an academic base through its 210 college chapters.


The AAF’s objectives are accomplished by the following Initiative:

Advertising Hall of Fame, Advertising Hall of Achievement, ADDY® Awards, AAF National Conference, Government Affairs Conference, Great Brands Campaign, Most Promising Minority Students Program, Mosaic Awards & Multicultural Resources Expo, NSAC: College World Series of Advertising, Principles & Recommended Practices for Effective Advertising in the American Multicultural Marketplace.


Benefits of Membership

The following is a listing of ad club membership benefits. This list can be used as a presentation in its existing form, or it can be tailored to fit your club. Certain benefits will be more appropriate to different prospects.

Ad club membership allows you to do the following:

  • Gain influence in a professional club that impacts the future of advertising in the local community and nationally through is affiliation with the American Advertising Federation (AAF).

  • Interact professionally and personally with local industry leaders through the ad club’s programs and events.

  • Benefit from club participation in the industry’s only grassroots legislative network providing an effective lobbying coalition, which opposes taxes and restrictions on advertising.

  • Enjoy professional development through club meeting and events.

  • Take advantage of exclusive club benefits provided by the AAF such as discounts on Advertising Age and ADWEEK, insurance, overnight delivery services and rental car charge.

  • Receive recognition for accomplishment and industry contributions.

  • Participate in public-services initiative that directly impact the well-being of the local community and enhance the public’s perception of our industry.

  • Participate in program that encourage high industry standards and elevate consumers’ perception of the ad industry.

  • Become involved in advertising education for students who have an interest in an advertising career.

  • Improve opportunities to recruit talented and experienced professionals to your business or organization.

  • Lean about career and job opportunities in the advertising industry.

  • Take advantage of discounts on ADDY® Awards entries.

  • Obtain access to new-business prospects.